After scientific studies in Rennes and Kyoto , passionate about sport and innovation, Jérôme Leroy starts his career in Japan and join Decathlon during 15 years including 8 abroad: in Japan, Turkey, and india working for R&D department or as industrial business unit lead. With his entrepreneur spirit he co-created a spin off of Decathlon in 2009 in RFID technologies that has a mission to improve traceability of stocks from factory to store. Aware of a sustainable farming and ecosystems stakes, it’s a passion for Agriculture and Agronomy that catches him between 2011 and 2013, period durant which he think about the best way to commit and also attend an entrepreneurial training program at Stanford University. He then decides to found a project that matches his personal values as well as his professional experiences in Electronic, IT and logistics, WEENATwas launch in 2015: a story of passion for agronomy, agriculture and for those who built his future around the world.
With other entrepreneurs, he likes to support new ventures that also carries those same values and purpose. He also co-created « La Ferme Digitale » leading AgTech startup association in France and became his President in 2022.